Lars "LG" Wallmark

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Lars "LG" Wallmark, Head of Community Communication, TeliaSonera AB
Will be speaking about:
Learning To Succeed In Social Marketing: Driving Content Efficacy & Engagement

Lars is responsible for leading, monitoring and measuring brands in 15 countries in social media within the global telecommunications group TeliaSonera.
Lars joined TeliaSonera (then Telia) in 1995 and has held a series of roles within the telco business, such as PR, events, marketing, CRM and customer relations. Prior to that, Lars worked as a communications consultant as well as in telecommunications.
Lars has lived and done assignments in Belgium, France, Switzerland and the UK, for e.g. the European Commission and Swisscom. Communications, relationship building and telecommunications are three of Lars's skills and interests.

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