DAY 1:Wednesday, 11 September

     DAY 1:Wednesday, 11 September : 10.00-10.25
Creative brands: boosting brand loyalty and influencing buying behaviour
Heide Cohu - Global Brand Communications & Creative Director - Bacardi Global Brands
James Kirkham - Global Head of Social & Mobile - Leo Burnett
     DAY 1:Wednesday, 11 September : 10.30-10.55
Explaining the convergence of publishing and retail
Tony Yorke - Marketing Director - SportsDirectNews.com
     DAY 1:Wednesday, 11 September : 11.00-11.25
Morning Break - Content & Social Summit
Break & Networking - visit the exhibition - refreshments available
     DAY 1:Wednesday, 11 September : 11.30-11.55
Leveraging engaged communities with effective always on marketing
Keith Pape - SVP Social Engagement - Singley + Mackie
     DAY 1:Wednesday, 11 September : 12.00-12.25
Wimbledon Wiggles: Channelling SW19 sporting success into a UGC and social campaign
Tom Ollerton - Marketing Director - We Are Social
Sophie Brooks - Senior Brand Manager - Evian & Badoit - Danone
     DAY 1:Wednesday, 11 September : 12.30-14.00
Lunchtime - Content & Social Summit
Break & Networking - visit the exhibition - refreshments available
     DAY 1:Wednesday, 11 September : 14.00-14.25
Rapid response: boosting the impact of communication in real time
Matthew McGregor - Political Director - Blue State Digital
     DAY 1:Wednesday, 11 September : 14.30-14.55
Boosting social engagement brick-by-brick
Lars Silberbauer - Global Social Media Director - LEGO Group
     DAY 1:Wednesday, 11 September : 15.00-15.25
Afternoon Break - Content & Social Summit
Break & Networking - visit the exhibition - refreshments available
     DAY 1:Wednesday, 11 September : 15.30-15.55
Radio reinvented: creating a compelling cross-platform branded content experience
Kristy McCready - Head of Beauty & Lifestyle PR - Boots
Sam Cocker - Head of Commercial Partnerships - Somethin' Else
     DAY 1:Wednesday, 11 September : 16.00-16.30
Going native: getting the most out of the content revolution in your advertising campaigns
Paul Reich - Director of European Sales - Yelp
Charles Yardley - Managing Director - International - Forbes
Sean King - Chief Executive Officer - Seven
John Evans - Director - ATC Communications
 
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